Lars Kruse has been the CEO of Noble BC since May 2022. With over 15 years of experience in the finance industry, he is well-equipped to strategically and operationally build up the company. In 2014, Lars consciously left the traditional finance sector to share his knowledge and expertise with other companies. As a business consultant, he specialized in venture capital and had the opportunity to bring his own ideas and creativity to the forefront.
Since then, Lars Kruse’s passion has been for fintech startups that challenge established structures and showcase alternative approaches. He has supported these companies from their inception to market establishment. In Noble BC and its products, he sees a green and above all secure investment alternative. The integration of the Finomet blockchain technology makes Noble BC one of the most innovative players in the current investment market. This combination of forward-thinking and investment security inspired Lars Kruse to take charge of the market entry and organizational development of Noble BC.